National property fund manager Primewest has lured major international engineering firm Fugro to one of its West Perth buildings, continuing its strong run of in-house leasing wins.
The appointment of an in-house leasing manager continues to bear fruit for national property fund manager Primewest, which has lured engineering firm Fugro to one of its West Perth buildings.
The deal for more than 3000 square metres at 1060 Hay Street is a major coup for Primewest and the building, with large tenants generally attracted to the CBD by the major property groups representing CBD landlords.
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Primewest director John Bond said the prospect of leasing previously challenging space had been made much easier since the appointment of Primewest's in-house Leasing Manager Jemma Hutchinson last year.
“Appointing Jemma was a significant step for Primewest to bring an element of our leasing in-house but it has certainly paid off,” he said.
“In just over 12 months Primewest has leased more than 23,000 square metres of space across our portfolio.
"The proactive approach of liaising with sitting tenants as well as potential tenants and then actively joining the dots had been the key to the latest deal."
To make the deal come together Primewest had to approach an existing tenant from 1060 Hay Street and bring Fugro from two sites – the Alluvion building in the Perth CBD and a suburban office site in Balcatta.
Ms Hutchinson said the aim of successfully future proofing the West Perth asset had been achieved by a combination of proactivity, creativity, thinking outside the box and working with the existing and potential tenants.
"The outcome has been achieved within two months of starting the in-house leasing campaign and now left just 560 square metres of space in the building.
"The company has been utilising creative expansion and leasing strategies across its national assets, with particularly strong recent results in WA, including the Quadrant and Australia Place CBD office buildings."
Primewest manages one of Australia’s most successful property fund operations, with more than $3.5 billion in assets.
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