After a remarkable career spanning the last 44 years Mr Russell has joined X Commercial. Graeme has joined X Commercial as a Non-Executive Board Member to mentor the agency teams and further drive its expansion plans throughout Australia.

Mr Russell spent the last 5 years as a Partner of Institutional Sales at Knight Frank, before that he was at Savills for 5 years where he was consistently one the highest national fee earners.   Previously Mr Russell spent 26 years at CBRE during which he played the roles of Executive or Senior Managing Director of NSW, Queensland, Western Australia, ACT, South Australia and New Zealand.

Graeme has been a capital transactions specialist for more than 40 years and is highly regarded by most of the institutions and AREIT’s across Australia.

“In my career and especially while running several state businesses for CBRE, I have mentored and learned from some of the nations’ best agents.  Some of these might be seeking a change and the challenge of owning their own business. X Commercial’s business model makes a transition of this nature a much easier one”.    

“I have known Daniel since the day he started in the property industry about 20 years ago, and I love what X Commercial is offering and believe I can assist in their growth plans. The X Commercial model for agents considering starting their own agency business is a brilliant one.”    

Graeme said his initial efforts in the current role would be spent mentoring and helping the current X Commercial Agency teams. I’m also keen to help the leadership team implement the techniques that have worked so successfully in building large commercial agencies across the country.

“There’s a huge opportunity to take what Daniel and his team have done with X Commercial and really capitalise on their agency model and start recruiting for both new offices and talent for their existing offices.” he said.  

I am pleased to be walking into a very competent, driven, and ambitious group of people.

Mr O’Brien said current market conditions suited X Commercial’s expansion plans, as it offered the brand an easy way to highlight its main points of difference – which is attractive commission splits, training, and an environment you can earn equity or even start your own office with amazing supportive business partners.

Mr O’Brien said “I am so proud to have an industry legend who is so well regarded as part of our team - it is amazing.   Across all Metropolitan Sydney there simply is no bigger name or anyone with a larger track record in investment sales than Graeme”.

Having an in-house advisor of this calibre to help us achieve our growth targets is a serious game changer and Graeme’s experience and track record in this industry is impressive.”  

“As well as providing opportunities for agents in other states to join X he will be focusing on coaching, mentoring and giving our current and future agents access to the decision makers in many of the AREITs and listed property funds” added O’Brien.

X Commercial has 5 offices and is the fastest growing commercial agency brand in NSW.  It is a true full service agency with Sales, Leasing, Asset Management, Finance and Valuations. 

Industry icon Graeme Russell joins X Commercial