Burgess Rawson's Raoul Holderhead, Shaun Venables, and Zomart He, in conjunction with JLL's Stuart  Taylor, Tom Noonan, and MingXuan have listed the Bell Park Plaza, a high-performing neighbourhood  shopping centre in the rapidly growing City of Greater Geelong, Victoria.  

Expected to sell for more than $20 million, this property offers a strategic investment with solid long term growth potential. 

Located at 218-222 Anakie Road, Bell Post Hill, Bell Park Plaza is anchored by a strong trading,  1,591sqm ALDI supermarket and features an additional mix of essential retailers including Cheap as  Chips, a pharmacy, medical centre, and Cellarbrations.  

The centre sits on a sprawling 11,350sqm landholding with direct access via a dedicated traffic light  system, offering 130 metres of prime exposure to the high-traffic Anakie Road. 

This investment opportunity is fully leased to daily-needs tenants, ensuring a stable income stream.  The centre features low gross specialty rents of $348 per sqm, well below the Urbis Benchmarks, and  provides guaranteed income growth with CPI or fixed annual rental increases across all leases. 

Bell Park Plaza is situated in a major growth location within Geelong’s northern precinct, forecast to see  a 47% population increase by 2046. Its modern design, which underwent a major redevelopment  completed in 2017, and minimal specialty shops requiring limited management, make it an attractive  option for investors seeking a secure and high-growth asset. 

Mr Holderhead said Geelong is one of Victoria's fastest-growing regions, with significant infrastructure  developments and a booming local economy. “This continued growth, combined with its strategic  position in the state’s retail sector, makes properties like Bell Park Plaza an exciting investment  opportunity for long-term capital appreciation." 

Mr Taylor said the property provides a rare and compelling investment proposition, with centres  anchored by an ALDI supermarket rarely presented to the market. “This lease, combined with the non discretionary nature of the tenancy mix, provides investors with exceptional income security.” 

Bell Park Plaza is being sold via an Expressions of Interest campaign closing at 3pm (AEDT) on Thursday,  3rd April 2025. 

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